Developed a self-initiated concept strategy and experience design proposal for a potential Joe Biden Presidential Library, positioning the project around a central organizing idea: The Biden Center for Empathy. The concept reframed the library as a public-facing civic and emotional experience centered on resilience, service, grief, healing, and democratic responsibility.

I conducted the research, identified the strategic opportunity, created the umbrella concept for the full visitor experience, and developed individual exhibit and experience concepts across the proposed site. The proposal included signature experience ideas, thematic zones, stakeholder logic, audience framing, and donor-facing positioning. I submitted the deck to the Office of Joe and Jill Biden / Biden Foundation and secured a meeting with their team to discuss the concept.